Wednesday, June 21, 2006

Best buy test for selling Apple computers

Best Buy, one of the largest computer retail stores in the country, has confirmed that they are doing tests in a few stores with Apple computers. The program is being watched closely by both Apple and Best Buy.

Apple computers are at the moment sold mainly on Apple own stores. The major issue at Apple is to require a high level of customer support from Best Buys employees. They want to guarantee that customer will have a level of service similar to service at Apple stores.

Such a move would be very good for Apple, since Best Buy is the largest showcase of technology products in the country. Selling the Mac on Best Buy would certainly increase awareness of the company computers among more traditional buyers.


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